The Movement is the Message: Meeting People Where They Are and Breaking Through Ideological Barriers

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90 Minutes

Originally Aired
April 19, 2022

Anne K Ream
Anne Ream
Conference Founder,
The Voices and Faces Project

Changing minds and hearts on social justice issues is challenging, even during the best of times. And these are not the best of times. Today, Americans are more divided, and less willing to listen to one another, than at any point in the last half century. But there are effective strategies for meeting people where they are to move them closer to justice. And time-tested ways to break through barriers to make sure that your message is heard and acted on.

During this session, the presenter will share new strategies for using our personal stories to create political change; explore ways that language and word choice can open audiences up — or shut them down — in our politically polarized era; make the case for discovering your own, truly unique “change style;” and remind us that the fight for joy is a critical element of the fight for justice.

She’ll also speak to lessons we can learn from movement leaders (Bob Dylan, Dolores Huerta, Rosa Parks, and Martin Luther King, Jr.), change creators (novelist Dorothy Allison, comedian Trevor Noah, global hip hop star Sister Fa), and the community of gender-based violence activists she has collaborated with through her work.


As a result of this webinar, participants will be better able to:

  • Identify strategies for learning how to translate what we know about social justice into messages that can change hearts, minds, and public policy.
  • Recognize how word choice cues ideology and how to employ words strategically to reach different audiences.
  • Describe the concept of “mindful messaging:” how you impact even observers when you engage in a public way.

With a paid registration or subscription, you are free to personally listen to this webinar, as many times as you wish. You may also excerpt or cite the material following accepted conventions. However, you may not allow other individuals to listen to this webinar without their own registration or subscription.

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